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March 22, 2007 in 4 out of 5 stars, A service

What is it?

MyNewCompany.com: An online service that handles all of the necessary paperwork and legal documents for incorporation. You can do this paperwork yourself, but it's typically a quagmire of legalese and headaches. If you're running your own startup your time is usually better focused on building your business instead of dealing with arcane laws and forms for days/weeks.


Who makes it?

MyNewCompany.com, Inc.

Why is it the killerest?

For starters, their pricing is VERY competitive (incorporation costs vary by type (LLC., Inc. etc.) from state to state) - they're easily on the lower-end of the pricing scale out there. But they really make the entire process painless and transparent. Sign-up for the creation of a company is painless and intuitive. You can easily 'create' a company in about 8-10 minutes online. Collection of necessary data is not really much more difficult than filling out a few online forms - and they've done a great job of explaining things along the way. Better yet, they provide a whole slew of various options and additional services that you can chose, and when you're all done with sign-up, they keep you up to date on overall progress on their end. Likewise, their online 'dashboard' gives you access to additional business resources and links.

What could be improved?

Nothing. They've got a great thing going - their product is highly-polished, efficient, and intuitive. Highly recommended if you need to incorporate or protect yourself (i.e., LLC.) during the ramp-up of a new business venture.

How much does it cost?

Varies by service and state. Typically $200-$400


Reviewed by Michael K. Campbell

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Happy Quote

March 13, 2007 in Happy Quotes

Here's to the crazy ones.

  The misfits.

    The rebels.

      The troublemakers.

        The round pegs in the square holes.

The ones who see things differently.

They're not fond of rules.

     And they have no respect for the status quo.

You can quote them, disagree with them, 

     glorify or vilify them.

About the only thing you can't do is ignore them.

      Because they change things.

    They push the human race forward.

And while some may see them as the crazy ones,

   we see genius.

Because the people who are crazy enough to think
they can change the world, are the ones who do.

Apple Computer (just an ad, but still pretty inspiring)

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Happy Links

March 12, 2007 in Happy Links

SXSW Edition - 2 juicy panels:

  • Web App Autopsy covered four existing web apps (RegOnline, FeedBurner, Wufoo, and Blinksale) and touched on:
    • build time (Blinksale 3 months, Regonline 3 years)
    • lines of code (Wufoo 43K, Regonline 549K -  more than twice feedburner's 212K!)
    • number of support requests (Blinksale 8/day, Feedbuner 45/day, Regonline 234/day)
    • conversion rates (all about 1% for paid services)
    • monthly income per user (Wufoo $13.03/mo, Blinksale $12.25/mo, Regonline $131/mo(!!))

Get the slides.

  • The Figures Behind The Top Web Apps provided oodles of juicy and valuable financial information behind 5 successful web apps: DropSend, Freshbooks, Maya's Mom, Mobissimo and Wesebe.
    Some juicy snippets:
    • DropSend: To build $48,012 / To maintain $3,625/mo
    • Freshbooks To build $20,000 / To maintain $46,000/mo
    • Maya's Mom: To build $70,000 / To maintain $30,000/mo
    • Mobissimo: To build $60,000 / To maintain $150,000/mo
    • Wesabe: To build $200,000 / To maintain $3,000/mo

Great benchmarking information for web app folks. Get the slides.

Can't wait for the podcasts of these panels.

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